Post Views: 585 Building two startups at the same time taught me one simple truth: industries don’t just differ — they teach differently, too. Co-founding two startups in two completely different industries has given me some of the most eye-opening lessons of my career. Many of these lessons are things I’ve heard before and understood …
Post Views: 396 I’m honored to be featured in CanadianSME Business Magazine, where I shared EVDrop’s mission to make EV charging simpler and more accessible through innovation, collaboration, and consumer focus. A big thank you to CanadianSME for highlighting the work we’re doing and for providing a platform to discuss Canada’s EV landscape. Read the …
Post Views: 675 What Does a True Consumer Insight Look Like? The best innovations come from understanding not just what consumers say, but why they behave the way they do. True insights go beyond surface-level observations and uncover unmet needs—often ones that consumers themselves don’t even recognize or articulate. Many companies talk about being ‘consumer-centric,’ …
Post Views: 670 As I reflect on my journey to completing a Master of Marketing, I want to dedicate these thoughts to the younger generation, especially those who have recently finished their degrees. The transition from academia to the professional world can feel daunting, especially in today’s fast-evolving job market. Yet, if there’s one lesson …
Post Views: 687 This blog post was inspired by an activity in my social media class where we discussed the WellBeing wheel. It highlights various aspects of life that contribute to overall well-being, including social, community, work, financial, physical, and mental aspects. Reflecting on this activity reminded me of my initial worries when I moved …
Post Views: 627 While I wouldn’t go as far as to call myself a confident speaker, I’ve certainly come a long way from where I began. My perspective on delivering presentations, pitches, and project proposals to stakeholders, clients, and bosses has significantly evolved. Once a source of dread, these speaking engagements are challenges I’ve taught …
Post Views: 696 As I talk, coach and mentor young professionals, I’m often transported back to my early career. I see the same mix of youthful energy, infectious optimism, and perhaps a touch of naivety about what the future holds. And amidst these observations, one crucial skill consistently stands out as essential for aspiring managers: …
Post Views: 1,714 In today’s fast-changing digital world, technology is reshaping how we make and enjoy content. One of the exciting new developments I’ve noticed is using artificial intelligence (AI) to turn written content into interesting videos. Today, I want to talk about my experience trying out this innovative way of creating content, thanks to …
Post Views: 950 Joining a master’s program and interacting with young professionals has inspired me to share wisdom from my more than two-decade career journey. One invaluable lesson a previous mentor shared is the art of managing your boss. This skill was brilliantly outlined in Jacques Horovitz’s “10 Rules to Manage Your Boss.” Despite being …
Post Views: 4,735 Are you hesitant to have a mentor because you are scared to approach one, do not know how to do it, or think you do not need it? I was once like you, but once I started doing it, it changed my perspective on having one. It is a must-have. Mentorship can …
